Direct-to-consumer – how manufacturers can succeed in selling directly
D2C is already very widespread. But the number of companies that provide their own online shop varies significantly across sectors.
The surveyed companies are at very different levels of maturity in D2C. This is reflected in both the share of revenue from D2C and the energy the companies invest in their shops.
Based on the data we gathered, we were able to identify three groups among the companies: followers, strategists and pure players.
Opportunities and challenges
Through countless conversations with companies active in D2C retail, we formed a good picture of the real opportunities and challenges.
Download the study now
Download the whole study and discover additional key information on the topic of D2C. We’ve also put together a set of practical tools to help you advance in D2C.
The study is provided in cooperation with our partner Spryker (spryker.com). If you download the study, we will forward the information you enter in the form above to this partner, which is based in Germany. Swiss Post and Spryker will process your data only for the purpose of providing and post-processing the download. Post-processing may also entail making contact in relation to the study.
Your information will not be processed for other purposes. If you do not consent to the processing of your data, you can contact Swiss Post and revoke your permission at any time (firstname.lastname@example.org).